![](https://s3.us-east-2.amazonaws.com/jms-s3-com-jms-p-pmc6/tmp/image-thumbnails/news-stories/blog/24FY/feb24/image-thumb__1756__infoblock/Kazbars.webp)
Peeling Back the Layers on One of the Most Complex Products in Hostess® History
It has been said that to keep up with consumer trends and preferences today is to be falling behind. To succeed in today’s ultra-competitive and high-speed environment, companies need to identify burgeoning trends and find unique ways to deliver on them. This has been central to the successful innovation strategy our Hostess® brand team has established, and it was key to its most recent success story – Hostess Kazbars™.
![milk bone pride flavor snacks on counter next to heart shaped sunglasses and pride flag with sign saying love is love in the background](https://s3.us-east-2.amazonaws.com/jms-s3-com-jms-p-pmc6/tmp/image-thumbnails/news-stories/blog/24FY/jun23/Milk Bone Pride/image-thumb__1612__more_to_explore_short/MKB pride hero.jpg)
Jun 13, 2023
Milk-Bone® Pride Flavor Snacks® Symbolize Our Commitment to Promote Equality
![mother and two children posing for picture](https://s3.us-east-2.amazonaws.com/jms-s3-com-jms-p-pmc6/tmp/image-thumbnails/news-stories/blog/24FY/may23/image-thumb__1605__more_to_explore_short/leave-testimony.jpg)
May 16, 2023
Proud to be Part of the Village: Supporting Smucker Parents
![People smiling](https://s3.us-east-2.amazonaws.com/jms-s3-com-jms-p-pmc6/tmp/image-thumbnails/news-stories/blog/apr23/image-thumb__1598__more_to_explore_short/Blog_Jill_ERG.jpg)
Apr 03, 2023
Creating a Workplace for All
![woman drinking coffee](https://s3.us-east-2.amazonaws.com/jms-s3-com-jms-p-pmc6/tmp/image-thumbnails/news-stories/blog/mar23/image-thumb__1564__more_to_explore_short/coffeechanging-hero.jpg)
Mar 02, 2023
Coffee is Changing, So Are We
![mother helping son get ready for school while son enjoys uncrustables](https://s3.us-east-2.amazonaws.com/jms-s3-com-jms-p-pmc6/tmp/image-thumbnails/news-stories/blog/feb23/Meeting Uncrustables Demand/image-thumb__1561__more_to_explore_short/uncrustables-demand.jpg)
Feb 27, 2023
The Demand for Smucker’s® Uncrustables® is Unprecedented…So is Our Work to Meet It
![red, green and yellow text on black background that says Black History Month](https://s3.us-east-2.amazonaws.com/jms-s3-com-jms-p-pmc6/tmp/image-thumbnails/news-stories/blog/feb23/Celebrating Black History/image-thumb__1552__more_to_explore_short/BHM-Blog.jpg)
Feb 01, 2023
Celebrating Black History and the Impact on our Business
![images of Smucker employees and their family members](https://s3.us-east-2.amazonaws.com/jms-s3-com-jms-p-pmc6/tmp/image-thumbnails/news-stories/blog/dec22/thanking-our-families/image-thumb__1540__more_to_explore_short/Blog-Hero.jpg)
Dec 22, 2022
Thanking Our Families
![two hands making a heart shape](https://s3.us-east-2.amazonaws.com/jms-s3-com-jms-p-pmc6/tmp/image-thumbnails/news-stories/blog/dec22/charitable-giving/image-thumb__1536__more_to_explore_short/blog-image-hands-heart.jpg)
Dec 19, 2022
New Charitable Giving Partner Organizations
![Coffee Cups](https://s3.us-east-2.amazonaws.com/jms-s3-com-jms-p-pmc6/tmp/image-thumbnails/brands/coffee/image-thumb__105__more_to_explore_short/coffee-quality.jpg)
Dec 01, 2022
Supporting Education One Cup at a Time