Anticipating What Consumers Need
We put the consumer at the center of everything we do, and always have. In addition to adapting and evolving to meet consumer demands, we're leveraging data and analytics to predict future needs that will arise, so we can be there when they do.
Anticipating What Consumers Need
We put the consumer at the center of everything we do, and always have. In addition to adapting and evolving to meet consumer demands, we're leveraging data and analytics to predict future needs that will arise, so we can be there when they do.
Smucker Innovation in Action
Driving growth throughout the Smucker portfolio.
Jif® Peanut Butter & Chocolate Flavored Spread
The number one peanut butter brand in America has launched its biggest flavor innovation in nearly a decade with Jif® Peanut Butter & Chocolate Flavored Spread, combining the creamy, peanutty, goodness of Jif Peanut Butter with the sweetness of chocolate flavor.
Milk-Bone® Peanut Buttery Bites
Today's pet parents are always on the hunt for new ways to enjoy special moments with their furry companions. Milk-Bone® Peanut Buttery Bites are convenient, bite-sized dog snacks made with Jif® peanut butter, a mouthwatering collab that will keep their tails wagging!
Hostess® Meltamors™
Inspired by delectable warm restaurant desserts, Hostess® Meltamors™are a soft, fluffy mini-cake with a delightful chocolate-flavored drizzle and a chocolatey- or caramel-flavored melting center that flows like "lava" when warmed for only five seconds in the microwave.
Café Bustelo® Espresso Style Iced Coffee
More and more coffee consumers are reaching for iced coffee to complement their daily routine. All-new Café Bustelo® Espresso Style Iced Coffee brings the Latin flavor consumers love to the refrigerated aisle with the brand's first-ever multi-serve product crafted solely to be enjoyed cold.
More to Explore
Great things are happening at The J.M. Smucker Co. See for yourself.