Our Values

From the beginning, The J.M. Smucker Company has been about more than making profits. Our founder started the business to create opportunities for his family, employees, partners and local community to experience success. Today, his principles still ring true in everything we do.

Basic Beliefs

Make a quality product, sell it at a fair price and follow sound business policies–the values and principles of our founder are still at the core of our strategic decisions and daily behavior today.

What Guides Us
Paul J. Smucker Portrait

Our Commitment to Each Other

Comments to employees by Paul Smucker; written in the early 1980s

"As Smucker’s experiences growth in the ’80s, we need to ensure that we retain one of Smucker’s most deeply cherished goals–the mutual respect of our fellow employees and an atmosphere that makes people proud to work here. This same commitment can be enlarged to include our customers, suppliers, and shareholders.

Here are a few basic thoughts, when put into our everyday lives, that can help:

Thank you for a job well done. This small recognition shows that we notice and appreciate the efforts of our fellow employees.

Listening with your full attention. By giving our undivided attention, we are showing that there is nothing more important at that moment than what is being said.

Looking for the good in others. By seeing the good in others, we are demonstrating our respect and confidence in their intentions to do what is right, and we are developing an atmosphere where we can grow and learn.

Sense of humor. Our work efforts are important–that is how we set the example and take the lead. Our sense of humor is also important, for that is how we maintain our perspective to our work. Humor, not at the expense of others, but as a brief relief from difficult tasks, can make our working atmosphere more pleasant and enjoyable.

By keeping these few thoughts in our minds every day, we can build a bridge of understanding that will nourish the atmosphere in which we work and our mutual respect for each other. I ask for your commitment to these thoughts; I ask for your commitment to each other."

Paul J. Smucker Signature

Our Purpose

Feeding Connections That Help Us Thrive – Life Tastes Better Together

Meaningful connections are vital to a happy, healthy, fulfilling life. For those we love and the communities in which we live. At Smucker, we believe that when we connect, we are stronger. And when we are stronger, society thrives.

A Passion for Doing What is Right 

Consistent with our Basic Beliefs and Our Commitment to Each Other, we believe all employees play a role in fostering our culture and maintaining a positive work environment.

While we remain principles based, we have established core policies setting forth best practices and expectations in support of maintaining a positive work environment, including our Code of Business Conduct and Ethics, our Anti-Harassment/Discrimination Policy and a Policy against Retaliation. In addition, we have internal mechanisms in place for the reporting and resolution of concerns, including an anonymous option available through and administered by a third party.

These documents and processes reinforce our commitment to maintain a positive work environment that is free from discrimination, harassment, retaliation, and other inappropriate behaviors.